Is AI killing music?

AI isn’t killing music. It’s killing cheap, disposable music.

It's about to flood the world with songs you don’t feel. Jingles for ad spots, meme songs. Brands won’t pay humans for that anymore because AI can make it faster, cheaper, and good enough. 

That’s bad news for artists’ pockets on the commercial side.

But the music we actually care about? Those moments become more premium. Because when the world is drowning in automation, we place a higher value on things that feel human.

This isn’t new. In the late 1800s, industrial machines made it easy to mass-produce. 

What happened? We started labeling things “handmade", telling the creator's origin story, and charging extra for it. Fast-forward to today and we have massive marketplaces like Etsy absolutely crushing it because of this.

AI music is just the next wave. It will own the soundtracks to our ads and TikTok trends. 

But the stuff that touches our souls will still belongs to humans. 

And I think we will pay more for it, not less.